Pay per click is a short-term form of digital marketing that only pays for results. You can spend any amount on pay-per-click advertising and will see results as low as a few hundred dollars!
Pay-per-Click
What Is Pay-Per-Click Advertising, and How Does It Work?

You've probably noticed the search engine ads that show search results on Google and other sites. Those are pay-per-click, or PPC, ads. What Is Pay-Per-Click Advertising (PPC ads)? Online ...